Strategic Management (BBA-602)
Program: Bachelor of Business Administration
Category: Professional Core Course
Semester: 6
Credits: 5
L-T-P: 5- 0- 0
Description
The objective of teaching Strategic Management to students is to equip them with the skills to analyze, formulate, and implement strategies that drive organizational success in a dynamic and competitive environment.
Instructor

Dr. Mansi Gupta

Associate Professor
Department Of Management
Course Outcomes
  • Describe the fundamentals of Strategic Management
  • Interpret external factors affecting businesses
  • Analyze the internal capabilities of businesses
  • Evaluate various types of strategies
  • Implement course learnings to case analysis
Evaluation Scheme
MST 10
Assignment 5
Attendance 5
Total Internal 20
Total External 80
Overall Total 100